This course describes the performance outcomes, skills and knowledge required to develop product knowledge in preparation for the sales process.
COURSE STRUCTURE
This course is divided in 5 sections with questions posed at the end to reflect on learning. After successful completion of the course, learners will be awarded a certificate of course completion.
At the end of this course, learners would be familiar with the following:
- Identify information sources about products in a specified area and evaluate them for reliability and validity
- Identify product strengths and weaknesses
- Articulate guarantees and warranties and identify service support details
- Present features of the product which have buyer appeal as benefits to the buyer
- Use a range of information sources to identify competitors’ products
- Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer
- Compare features, benefits, strengths and weaknesses of competitors’ products with own products
Course Features
- DeliveryOnline
- ModeSelf-paced
- Duration8 – 14 hrs.
- TypeNon-accredited
- CertificateYes
- AssessmentsYes
- LanguageEnglish
- Price Why isn’t the price shown?