This course describes the skills and knowledge to identify customers and their needs, generate customer loyalty, making it possible for customers to complain and making unhappy customers loyal customers.
COURSE STRUCTURE
This course is divided in 12 sections with questions posed at the end to reflect on learning. After successful completion of the course, learners will be awarded a certificate of course completion.
At the end of this course, learners would be familiar with the following:
- Identify your organization’s customers.
- Explain what your organization’s customers need and want.
- Differentiate between customer needs, wants and expectations.
- Develop improved strategies for meeting customer needs.
- Understand what it means to say that an organization is customer focused.
- Identify problems or issues that result in lost sales.
- Understand the need to build effective relationships with customers.
- Determine how value adding contributes to customer satisfaction.
- Better understand why customers behave the way they do and how to handle the different types of customers.
- Understand how to handle customer complaints properly and how to turn a complaining customer into a loyal customer and advocate.
- Understand why organizations need a competitive edge and how success can be measured.
- Identify methods of collecting feedback and performance data that can be used to ensure customer needs are met now and into the future.
Course Features
- DeliveryOnline
- ModeSelf-paced
- Duration6 – 14 hrs.
- TypeNon-accredited
- CertificateYes
- AssessmentsYes
- LanguageEnglish
- Price Why isn’t the price shown?